ESPN's Burke Magnus Optimistic "MNF" Will Provide Stronger Matchups
ESPN Exec VP/Programming & Scheduling Burke Magnus has “high expectations” for the ’17 “MNF” schedule, set to be announced tomorrow with the rest of the NFL slate. In recent seasons, the “MNF” schedule has been widely viewed as the NFL’s weakest national package. But Magnus said today at the ’17 CAA World Congress of Sports he is optimistic for a series of strong matchups.
“We’ve had very candid conversations with the NFL, particularly in the last six months, about our expectations from a quality perspective,” said Magnus, who added he has not yet seen the schedule. Magnus: “We have high expectations because we’ve been as engaged with the league as we ever have been in terms of what the results are going to be. We’ve done everything we can possibly do to communicate with the league and guide them in terms of our preferences, and now we’ll see.”
Magnus went on to predict that NFL ratings will be up next season for all of the league’s broadcast partners, and praised NFL Senior VP/Broadcasting & Media Operations Howard Katz for “taking a very limited set of inventory and dispersing it across all of his broadcast partnerships.”