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Volume 27 No. 30
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Credit One To Sponsor Larson's Chevy In NASCAR Cup Series

Credit One Bank this morning announced that it will sponsor Chip Ganassi Racing’s No. 42 Chevy driven by Kyle Larson this season in the Monster Energy NASCAR Cup Series. The deal is part of the move to fill the void left by Target, which previously had all of the No. 42’s races but is cutting back this season by five-10 events. Las Vegas-based Credit One will serve as primary sponsor for multiple races and associate sponsor throughout the season.

The bank works with Bespoke Sports & Entertainment for its NASCAR marketing, and the agency helped negotiate the extension. Credit One is the official credit card of NASCAR and is entering its second season in the sport. It also has deals with CGR’s other car, the No. 1 driven by Jamie McMurray, which it sponsored for five races last year.