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Volume 24 No. 157
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New Balance Signs New MLB Endorsers, Re-Signs Other Players

New Balance today announced that it has signed a slew of new MLB endorsers: Rays 3B Evan Longoria, Phillies 1B Ryan Howard, Rays P Matt Moore, Red Sox C Mike Napoli and Brewers SS Jean Segura. The brand also re-signed Angels P C.J. Wilson, Cardinals C Yadier Molina, Mets CF Curtis Granderson and Orioles SS J.J. Hardy. All endorsers inked multiyear agreements. New Balance will be the official on-field footwear and off-field athletic footwear and apparel provider for these athletes (New Balance).