Fox, NBC, ESPN Expected To Bid For UEFA Champions League
UEFA has set tomorrow as the deadline to accept bids for media rights to the Champions League. A new deal would start after the '14-15 season and is expected to run for three years. Fox Sports Media Group, which is the current rightsholder, is expected to make a significant bid, using Champions League programming to help promote the FIFA World Cup, which Fox will carry in '18 and '22. NBC Sports Group also is expected to be an aggressive bidder, using the programming to supplement its EPL deal. ESPN also is expected to make a bid. It is unclear whether beIn Sport will be making a bid. Sources have said that they expect Champions League bidding to approach $100M per year.