Jon Jones Becomes First UFC Athlete To Land Gatorade Deal
UFC light heavyweight champion Jon Jones has signed a sponsorship deal with Gatorade, making him the "first MMA fighter to represent the company in the Octagon." The Gatorade logo "will be prominently displayed on Jones' fight shorts." Jones said, "It's great that a company like Gatorade sees the value that their products bring to MMA athletes." The deal comes ahead of Saturday's headlining title fight against Alexander Gustafsson at UFC 165 in Toronto (MMAWEEKLY.com, 9/19).