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Under Armour Execs Starring In Outdoor Channel Hunting Series

The Outdoor Channel tonight at 11:00pm ET will premiere "Ridge Reaper," a 30-minute, documentary-style hunting series that features Under Armour Dir of Outdoor Marketing Bryan Offutt, COO Kip Fulks, Senior Marketing Manager Koby Fulks and full-time hunter Jason Carter. The show follows the group as they "prove their big-game hunting prowess while proudly plastered in Under Armour apparel." Outdoor Channel officials' expectations for the series "are sky-high" and a second season is already in the works (Baltimore SUN, 6/30).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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