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Volume 24 No. 158
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Dodgers P Clayton Kershaw Inks Marketing Deal With Muscle Milk

Muscle Milk parent company CytoSport today announced that it has signed a deal with Dodgers P Clayton Kershaw. The deal includes a program in which Muscle Milk will donate $100 for every strikeout he throws during a given period to Kershaw's Challenge, a charity benefiting at-risk children. Kershaw will appear in L.A.-specific marketing and will be one of the brand's marquee national athletes. Muscle Milk also has a deal with the Dodgers (Muscle Milk).