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Closing Bell

ESPN Will Not Continue BracketBusters Event After February

ESPN has decided that it will not continue the two-day BracketBusters men's basketball event after this coming February. The series of games, which features "NCAA tournament hopefuls from non-power conferences," will be held for the final time Feb. 22-23 and includes 122 schools from 13 conferences. The event "previously has served as an opportunity" for these schools to "gain national TV exposure, specifically for the benefit of the NCAA tournament selection committee" (ESPN.com, 12/11).

BracketBusters averaged 226,000 viewers last season on ESPN2. That figure was down from the audience in '11 and '10 (THE DAILY).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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