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Volume 24 No. 112
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Clippers' Blake Griffin Stars In Latest Round Of Ads For Kia Optima

Kia Motors America today announced the launch of five new 30-second TV spots starring Clippers F Blake Griffin. The ads for the automaker's Optima model were created by David&Goliath, El Segundo, and feature Griffin in a time-traveling musical journey through the mid-'90s and early '00s. The first two commercials, titled "Free Throw" and "Football," begin airing today, with the other three spots to roll out during the NBA season. The campaign includes a presence on Kia's social media and digital outlets (Kia).