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Volume 24 No. 160
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NASCAR Hires Longtime Taylor Executive Brett Jewkes As CCO

NASCAR Friday announced it hired longtime Taylor executive Brett Jewkes to be its Chief Communications Officer. Jewkes will oversee a roughly 35-person NASCAR Integrated Marketing and Communications division that he helped develop after completing a review of NASCAR communications last August. He will join the organization's senior management team, working closely with NASCAR Chair & CEO Brian France, President Mike Helton and Chief Marketing Officer Steve Phelps to develop a long-term strategy designed to make the organization more proactive and collaborative in its communications.

In a statement, France said: "Brett's marketing and communications expertise and broad experience working with top brands at a premier agency, coupled with his very unique understanding of NASCAR and our industry, will be a tremendous asset to our company." NASCAR conducted a six-month search and received more than 200 resumes for the CCO opening. It worked with executive recruiting firm Korn/Ferry on the search. Jewkes will begin work on April 13. He and his family will relocate from Chicago to Charlotte during the summer.