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Nick Kelly

Head, U.S. Marketing, Anheuser-Busch InBev

Nick is responsible for developing and implementing fully integrated brand marketing programs that leverage A-B’s relationships within the NFL, MLB, NHL, NBA, NASCAR, and multiple soccer platforms.

With more than 75 franchise and leagues partnerships, Anheuser-Busch continues to find innovative ways to drive topline growth for its portfolio of brands that include Budweiser, Bud Light, Michelob ULTRA, Stella Artois and Bon & Viv Spiked Seltzer.

Wednesday, October 16

Disrupting the Sports Marketing Landscape: New Money. New Models.

Sports marketing is primed for change. The status quo is no longer acceptable. From new models to new categories, how is the landscape being transformed? Panelists will discuss the innovative ways they are approaching partnerships to benefit the fan, the athlete and the game.

Kate Blanchard, Co-founder & COO, Orig3n
Lou Garate, Senior VP, Partnership Marketing, NASCAR
Nick Kelly, Head, U.S. Marketing, Anheuser-Busch InBev