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Meredith Kinsman

Senior VP, Digital Strategy, Octagon

From analytics to social influencers, content marketing and paid content, Meredith Kinsman leads digital strategy and creative initiatives for Octagon’s top brand clients and has extensive experience in social media, interactive experiences and experiential amplification. Prior to joining Octagon in 2015, Meredith was the director of digital product strategy at Fox News where she oversaw digital initiatives, including strategy and execution for FoxNews.com and other network sites. Her expertise lies in user experience, product strategy, digital analytics, social media strategy, community engagement, content, online events, and editorial technologies.

Wednesday, October 16

Real Time Fan Engagement

Fan behavior is constantly evolving.  As fans adopt new behaviors and social platforms, brands and properties have more opportunity than ever to connect with them in real time.  We’ll explore how innovative brands, properties and platforms are leveraging social to add real value to the fan experience.

Meredith Kinsman, Senior VP, Digital Strategy, Octagon
Blake Stuchin, VP, Digital Media Business Development, NFL
Will Yoder, Sports Partnerships, Instagram