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Drew Martin

Executive Senior Associate Athletic Director, External Affairs, University of Texas

Drew Martin became Executive Senior Associate Athletics Director for External Affairs at the University of Texas in 2018, bringing an extensive external services background ranging from trademark licensing and brand management to marketing, social media and communications. He joined the Longhorns staff after spending six-plus years at TCU, where he was most recently Associate AD for Marketing and Licensing.

Prior to TCU, Martin spent a year as a Regional Marketing Manager for Pepsi covering west Tennessee, Arkansas, north Mississippi and Louisiana.

Martin began his full-time career at Texas A&M where he gained valuable experience handling several different roles. He joined the staff as an Assistant Sports Information Director in 1997, and in 2000 was promoted to Director of Internet and Special Projects/Brand Manager. He then assumed the role of Assistant AD from 2006-11.

A Memphis, Tenn., native and 1996 graduate of Mississippi State University with a degree in communications and public relations, Martin was a student assistant and eventually a graduate intern for the Bulldogs' media relations department. He was a media relations assistant at the Big 12 Conference for a short period after Mississippi State.

Martin is a member of the NCAA Common Ground Leadership Team. The group's focus is to advance discussion around the intersection of LGBT student-athletes at faith-based institutions, as well as people of faith at private secular organizations. He is also a member of the Advisory Board for Athlete Ally.

Martin and his husband, Blake Macon, were married in Fort Worth in 2015.

Thursday, December 12

An Analytical Approach: Understanding the Fan and Personalizing Their Experience

Moderator: Robert Schneider, Chief Strategy & Development Officer, Learfield IMG College

Steve Hank, Senior Vice President, Higher Education and Collegiate Athletics, SSB
Nina King, Senior Deputy Director Athletics, Administration and Legal Affairs and Chief of Staff, Duke University
Drew Martin, Executive Senior Associate Athletic Director, External Affairs, University of Texas
Jeff Rubin, CEO, SIDEARM Sports
Jason Schlafer, Executive Associate AD and Chief Revenue Officer, University of Kentucky