As one of the leaders of the infamous MIT Blackjack team, Jeff Ma was the inspiration for the main character in the best-selling book Bringing Down the House and the hit movie, 21. In addition, he has helped start four different companies including GolfSpan.com (sold to Demand Media), CircleLending (sold to Virgin), Citizen Sports (sold to Yahoo) and tenXer (recently acquired by Twitter). In that time, he has become a sought-after speaker showing companies how to harness the power of numbers to make better bottom line business decisions; decisions that, often, are the difference between winning and losing.
Beyond his work in the start up world, Ma has worked as a consultant to the San Francisco 49ers, the Portland Trail Blazers and a major apparel brand, helping them to make better decisions using data and analytics. He spent two years working as on air talent for ESPN and served as their Predictive Analytics Expert. His most recent book, “The House Advantage: Playing the Odds to Win Big in Business” was a business bestseller and draws on his unique experiences at the table and in the sports world creating a truly accessible work about business analytics.
Ma currently works at Twitter where he holds the title of Vice President of Analytics and Data Science, leading a team of talented Data Scientists, Analysts and Engineers with the goal to drive data driven decision making across Twitter.