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Chris Smith

OL Groupe refinancing debt to pay off bills

OL Groupe, which owns French soccer club Olympique Lyonnais and the NWSL’s OL Reign, is refinancing around $342M in debt. The refinancing covers the majority of OL Groupe’s total debt, which stood at some $410M at the end of June, and will enable it to repay stadium-related obligations, government-guaranteed...

Humana goes deep into pickleball with sponsorships

Healthcare giant Humana has signed on as the official healthcare sponsor for the Association of Pickleball Players, the Professional Pickleball Association, U.S. Senior Pickleball and Major League Pickleball’s D.C. Pickleball Team. The wide-ranging suite of pickleball sponsorships gives Humana exposure across nearly the entire pro pickleball space, and Humana...

NLL unveils new grassroots initiative, UnBOXed

The National Lacrosse League will today unveil UnBOXed, a new grassroots initiative to deploy market-specific branding for, and provide equipment and physical education resources to, schools in markets without an NLL team. The NLL will throughout this week unveil branding for the first nine such markets -- Baltimore, Charlotte,...

4SE: Meadowlark Media

Meadowlark Media John Skipper (co-founder and CEO) Deirdre Fenton (executive director, unscripted) Carl Scott (executive director, audio) Former longtime ESPN boss John Skipper knows a thing or two about sports storytelling, having...

4SE: UTA

UTA Rich Paul (co-head, UTA Sports; founder and CEO Klutch Sports) Andrew Thau (COO, UTA; co-head, UTA Sports) Danny Barton (vice president of sports content, UTA) When Hollywood talent agency UTA acquired Rich Paul’s Klutch Sports in 2019,...

4SE: HBO

HBO Bentley Weiner (vice president, HBO Sports Documentaries) Bentley Weiner has been at HBO since 2000 and overseeing its sports documentary programming since 2017. Across that time, she’s been instrumental to maintaining the network’s reputation as the home for premier sports storytelling. ...