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Volume 25 No. 153

Preview of Future Issues

SBJ In-Depth: New Professional Football Leagues

Publishing Date: January 21
Ad Close: January 7
Materials Due: January 9

The Alliance of American Football kicks off in February, the first of a host of upstart professional football leagues that will launch in the next 18 months. We look at how the leagues could change the game of football and examine their strategies for success in talent acquisition, marketing, media. Before the first whistle blows, learn what these leagues are planning to ensure long-term success. For more information, contact Julie Tuttle, National Director of Advertising at (212) 500-0711 or jtuttle@sportsbusinessjournal.com

SBJ In-Depth: SUPER BOWL LIII

Publishing Date: January 28
Ad Close: January 14
Materials Due: January 16

The Super Bowl returns to Atlanta for the first time since 2000, with the gleaming new Mercedes-Benz Stadium and Atlanta Falcons owner Arthur Blank playing host. We examine the impact that the new stadium has had on the community and how the city will welcome the biggest of the big events in sports. We look back on how much has changed since Atlanta hosted the Super Bowl in 1994 and 2000. For more information, contact Julie Tuttle, National Director of Advertising at (212) 500-0711 or jtuttle@sportsbusinessjournal.com

SBJ In-Depth: Power Players: The Culinary Culture

Publishing Date: February 4
Ad Close: January 21
Materials Due: January 23

In the first Power Players feature of the year, we look at the influencers and leaders driving the culinary culture in sports. From concessionaires to consultants, from architects and designers to chefs, we highlight the people you should know in this lucrative and dynamic sector of sports business. For more information, contact Julie Tuttle, National Director of Advertising at (212) 500-0711 or jtuttle@sportsbusinessjournal.com

SBJ In-Depth: Motorsports 2019

Publishing Date: February 11
Ad Close: January 28
Materials Due: January 30

With the Daytona 500, NASCAR begins its first full season under the leadership of Jim France. We examine his vision for restructuring the sport and the initiatives underway across teams, tracks and sponsors to generate more revenue and building ratings, viewership and attendance. For more information, contact Julie Tuttle, National Director of Advertising at (212) 500-0711 or jtuttle@sportsbusinessjournal.com

SBJ In-Depth: Rugby’s New Game

Publishing Date: February 18
Ad Close: February 4
Materials Due: February 6

As Major League Rugby begins its second season and the HSBC Sevens World Series prepares for a tour stop in Las Vegas in March, we assess the landscape of professional rugby in the U.S. From MLR’s growth trends to rugby participation trends to the success of the USA Sevens team on the world stage, we’ll track the domestic trajectory of sport. For more information, contact Julie Tuttle, National Director of Advertising at (212) 500-0711 or jtuttle@sportsbusinessjournal.com

SBJ In-Depth: MLS 2019

Publishing Date: February 25
Ad Close: February 11
Materials Due: February 13

What does Major League Soccer need to do to raise its profile as a premier sports league in the U.S.? That was the aim of Boston Consulting Group in its recently completed study of MLS fandom and opportunities for growth. We’ll take a deep dive into the study’s findings, what MLS learned from them and the initiatives the league and teams will implement. For more information, contact Julie Tuttle, National Director of Advertising at (212) 500-0711 or jtuttle@sportsbusinessjournal.com

SBJ In-Depth: Career Building: Education, Strategy, Networking

Publishing Date: March 4
Ad Close: February 18
Materials Due: February 20

For more information, contact Julie Tuttle, National Director of Advertising at (212) 500-0711 or jtuttle@sportsbusinessjournal.com

SBJ In-Depth: March Madness

Publishing Date: March 11
Ad Close: February 25
Materials Due: February 27

Fan passion is high as March Madness carries college basketball to its annual fever pitch. As the conference tournaments get underway and the countdown to the Final Four begins, learn how schools, sponsors and networks are making the most of the opportunity. For more information, contact Julie Tuttle, National Director of Advertising at (212) 500-0711 or jtuttle@sportsbusinessjournal.com

SBJ In-Depth: MLB 2019

Publishing Date: March 18
Ad Close: March 4
Materials Due: March 6

Whether it’s pace of play or re-energizing the fan base, Major League Baseball has a full agenda with the season ahead. We examine the issues that will define the 2019 season and highlight the decision-makers who will develop strategies to keep baseball on a growth trajectory. From league and team offices, player, sponsors and media partners, we cover all the bases. For more information, contact Julie Tuttle, National Director of Advertising at (212) 500-0711 or jtuttle@sportsbusinessjournal.com

SBJ In-Depth: FORTY UNDER 40

Publishing Date: March 25
Ad Close: March 11
Materials Due: March 13

Sports Business Journal honors its 20th class of Forty Under 40, recognizing the industry’s brightest young. As the lead-in to the awards banquet in Dana Point, Calif., we will introduce you to executives across sports who, in a short time, have distinguished themselves as industry leaders. Join us in celebrating the 2019 class of Forty Under 40. For more information, contact Julie Tuttle, National Director of Advertising at (212) 500-0711 or jtuttle@sportsbusinessjournal.com