Bill Sanders talks Yao, Beijing Olympics

Thursday, March 13, 2008 | 12:57 p.m. | By SBJ/SBD Staff | Comments | Print

BDA Sports chief marketing officer Bill Sanders stopped by the interview room and talked about Yao Ming’s Olympic marketing prospects, as well as which of BDA’s other clients may find opportunities at the Games.

Sanders On Clients Going To Beijing (1:06)	Sanders On Yao Ming's Injury (1:06)