Yankees dole out $153M to sign Jacoby Ellsbury to a seven-year deal.
The Vikings finally begin construction on their new $975M stadium.
Sprint Cup champion Jimmie Johnson continues to drive sponsor exposure.
Going To Market
Global expansion, Daytona Rising topics of discussion at MMF in Las Vegas.
In Front Of The Story
Marketers say Tom Daley's announcement he's gay is unlikely to impact his marketability.
Putting Out Fires
EPL launches a new campaign to inform fans on the dangers of using flares and fireworks.
Two For One
Kenya's Safaricom paid $635,000 for naming rights to Kasarani Stadium, Kasarani Arena in Narobi.
In The Homestretch
World Cup organizers will try to "allay fears" about security and escalating hotel and travel costs.
Our 9th annual reader survey rates executives, leagues, media and more.
Charlotte’s long and fulfilling road as a college football startup.
NHL nearing deals with 5 TV networks that could double rights fees.
MOLSON COORS OUT:
Brewer says sale of stake in Rockies does not affect ballpark naming rights.
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