FINAL NATIONAL AND CABLE RATINGS FROM RECENT SPORTING EVENTS

          The following lists final national and cable Nielsen
     ratings from recent sporting events (THE DAILY):

EVENT                         DATE  NET  TIME          RAT/SHR
X-Games                       7/03  ABC  2:00-3:00pm   1.3/5
PGA: Western Open-3rd Rd.     7/03  ABC  4:00-6:00pm   3.1/10
NASCAR: Milwaukee 200         7/03  CBS  2:30-5:00pm   1.3/4
NASCAR: Pepsi 400             7/03  CBS  8:00-11:00pm  5.4/13
Fox "In The Zone"             7/03  Fox  12:30-1:00pm  0.9/3
"MLB on Fox": (regional)      7/03  Fox  1:00-4:30pm   2.8/10
Wimbledon Semifinals          7/03  NBC  9:00am-1:30pm 3.7/14
WNBA: Liberty-Comets          7/03  NBC  2:00-4:00pm   1.6/6
Celebrity Golf Tournament     7/03  NBC  4:00-6:00pm   1.3/4
X Games                       7/04  ABC  2:00-3:00pm   1.2/4
PGA: Western Open-4th Rd.     7/04  ABC  3:00-6:00pm   3.6/1
Wimbledon Finals              7/04  NBC  9:00am-3:00pm 4.7/16

                                            US   COV
CABLE PROGRAM                 DATE  NET    AREA  AREA  SHR   000 
Wimbledon                     6/22  HBO    0.7   2.3    7    673
Wimbledon                     6/25  HBO    0.7   2.3    7    669
MLB: Mets-Braves              6/26  TBS    1.6   2.1    5   1624
NASCAR: BGN Lysol 200         6/27  ESPN   1.5   2.0    6   1489
MLB: Mets-Braves              6/27  TBS    1.5   2.0    5   1514
NASCAR: Save Mart/Kragen 350  6/27  ESPN   3.4   4.5   10   3423
MLB: Dodgers-Giants           6/27  ESPN   2.0   2.6    5   1953 
          
          RATINGS NOTES: NBC's broadcast of Sunday's Wimbledon
     finals was up 42% from last year's 3.3/12 (note: last year's
     telecast only featured the men's final, while this year's
     Sunday telecast featured both the men's and women's finals)
     (NBC).  Through five weeks, the "MLB on Fox" is averaging a
     2.8/9, up 8% over last year's 2.6/9 (Fox)....For broadcast
     numbers, one ratings point = 994,000 homes.  For cable,
     "Cov. Area" = % of homes tuned in to that program in that
     network's universe of subscribers.   
 

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