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Tuesday
April 3, 2007
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April 23 SBJ Examines Halftime And In-Game Entertainment

With teams putting more emphasis on the overall game experience, more care is taken in selecting halftime and in-game entertainment. We will look at the steps teams take in choosing this entertainment — from music to Frisbee-catching dogs — and the different methods they employ to build and maintain excitement in their venues. What entertainment has wowed the crowds and which acts have a little work to do? Publishing Date: April 23. Ad Close: April 9. Materials Close: April 11. For information on advertising contact National Advertising Director Julie Tuttle at 212-500-0711 or jtuttle@sportsbusinessjournal.com.

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