Classified Advertisements
Increase your company's exposure in the sport business marketplace and get your message in front of the industry's top executives. For more information on placing a classified in SportsBusiness Daily, please contact Heather Taylor at 704-973-1525 or hcrawley@sportsbusinessdaily.com.
SBJ In-Depth: Engagement Marketing
More brands are using sports to get consumers to become active participants in their marketing strategies. Instead of relying on a simple, one-way television advertisement, brands are employing elements such as experiential marketing, on-site engagement, blogs and social networking to engage consumers and make them feel a part of each brand’s identity. This In-Depth will look at some of the more successful engagement marketing in sports and how those plans have helped make a more personal and lasting connection with consumers. Publishing Date: June 29 Close: June 15 Materials Close: June 17.
For information on advertising contact National Ad Director, Julie Tuttle at 212.500.0711 or jtuttle@sportsbusinessjournal.com.
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