Frequent and Broad Reach to the Power in the Sports Industry
Each day, SportsBusiness Daily reaches more than 35,000 executives in the sports industry. The Daily’s reach is broad covering every segment of sports business and every level of decision-making. With three releases Monday through Friday – The Morning Buzz, The Daily and the Closing Bell and one additional release on Friday – The Weekly Replay, SportsBusiness Daily is a constant and much-relied on source for sports business executives.

On average, SportsBusiness Daily generates more than 135,000 requested e-mails a week, more than 540,000 such e-mails a month.

In combination with sportsbusinessjournal.com our online assets attract more than 57,000 unique number visitors, 2.7 million impression s and more than 660,000 page views on average each month.

Leaders in Sports Business Have Come to Rely on The Daily

• 93% read it at least 3 times a week
• 89% read the Daily on the same day or receipt
• 73% read the Daily every day
• 82% read the Morning Buzz at least 3 times weekly
• 70% read the Closing Bell at least 3 times a week

SportsBusiness Daily Readers Are Decision Makers in Every Aspect of Sports Business

• 38% advertising, sponsorships, licensing, brand
• 24% communications, PR, media, broadcasting
• 17% professional services, including financial, legal and player representation
• 21% management and operations including sales, human resources and infrastructure

SportsBusiness Daily Readers can be found at every executive level

• 8% owner, partner, principal, president, CEO, commissioner
• 13% executive vice president, C-level officers
• 37% vice president, director or similar titles
• 35% manager
• 7% professionals servicing the industry

Source: SportsBusiness Daily, Subscriber Study, 2006