NBC's Prime-Time Ratings Continue At Steady Clip
NBC earned a 15.8/26 national rating with 26.4 million viewers for Monday night's prime-time coverage of the Beijing Games, down 3.7 percent from the comparable night from a 16.4/27 in Athens in 2004. Through Monday, NBC is averaging a 17.2/30 national rating (29.6 million viewers) for 11 prime-time telecasts, up 8.9 percent from a 15.8/28 in Athens and marking the best rating through the second Monday of a non-U.S. Summer Games since an 18.4/35 for the 1992 Barcelona Games.
In Canada, the CBC through Monday is averaging 1.346 million viewers for its prime-time coverage of the Beijing Games.
The Olympics in China has been absolutely wonderful. I watch several hours of games, events every day/night. There is only one complaint: SOCCER! I have not been able to see one game. There have been many, many hours of swim events and gymnastics on down to track, basketball, baseball, pingpong, etc. Where has soccer been? I played soccer for 6 years when in my 40s, coached high school girls two years and truly love the sport. If I had a PAY-For-VIEW channel, I could have seen soccer on my TV. Soccer should be on "public TV" for everyone to see as are the other sports. Debbie H of SC
Posted by: Debbie Hollar / August 20, 2008 / 10:56 PM