Gold
Ad buyers
If anyone's looking good these days, it's the ad buyers who bought time during the Olympics. Ratings are exceeding expectations, garnering a 17.6 national average after the first six nights, and NBC is winning every night in prime time.

Silver
Speedo's LZR Racer
A lot has been written about the success of Speedo's new swimsuit, but they continue to shine every night in Beijing. The better news is that there's been little talk about swimsuits as "technological" doping, or about the Tyr lawsuits. All of that's keeping the focus on the swimmers in the pool.

Bronze
BOCOG EVP Wang Wei
Throughout the run-up to the Olympics, the torch relay protests and the questions about air quality, BOCOG Executive Vice President Wang Wei has kept his cool. But yesterday he began to crack, criticizing international media for coming to China to find something wrong. While he may have a point, he's not helping himself and things could get ugly fast if he remains combative.

Tin
Ticket sales
Beach volleyball was half-full yesterday. Wrestling was largely empty for the evening session. And table tennis, a favorite in China, had only a third of the stands full last night. What happened to the first "sold-out" Olympics? Many international Olympic fans stayed home this summer because there were no tickets available. Now they're looking at the TV in disappointment. Was all of the boasting about a "sold-out" Games just spin?