|
SELECTED VISA SPORTS-THEMED
ADS
|
|
AD NAME
|
AD SKINNY
|
FEATURED SPORTS
FIGURES
|
DATE
|
|
Turin-themed national ads. |
Olympic athletes |
Dec. '05
|
| "Nervous" |
Promotes Visa check card's "zero-liability
benefit". |
U.S. snowboarder Lindsey Jacobellis |
Nov. '05
|
| "Metaphors" |
Promotes Visa Signature Card and
the "five layers of security". |
Patriots QB Tom Brady |
Sept. '05
|
| "Super Heroes" |
Super Bowl commercial featuring
Superman and Captain America with focus on security protections of card. |
|
Feb. '05
|
| "Injury" |
Promotes Visa check cards, with
Steinbrenner's check-signing hand being injured. |
Yankees Owner George Steinbrenner,
Yankees manager Joe Torre |
Aug. '04
|
| "Do Without" |
Promotes Athens Olympics, with
unprepared Olympic athletes competing in events. |
U.S. heptathlete Shelia Burrell |
July '04
|
| "Lap" |
Promotes Olympic sponsorship,
with Phelps swimming to Greece. |
U.S. swimmer Michael Phelps |
June '04
|
| "Snowball" |
Super Bowl commercial promoting
role in Athens Games, with volleyball players playing in the snow. |
U.S. volleyball players Misty
May, Kerri Walsh |
Feb. '04
|
| "How To Get Tickets" |
Promotes NFL sponsorship. |
Eagles QB Donovan McNabb |
Sept. '03
|
|
Promotes Triple Crown sponsorship,
wishing Triple Crown contender Funny Cide good luck. |
Funny Cide |
June '03
|
| "George and Derek" |
Promotes Yankees sponsorship with
Jeter using Visa card at "in" clubs and restaurants. |
Yankees SS Derek Jeter, George
Steinbrenner |
May '03
|
| "Day After" |
Promotes NFL sponsorship, with
fans recounting the Super Bowl. |
|
Dec. '02
|
