Names In The News
OWNING UP: In N.Y., Bill Madden reports Twins Owner
CARL POHLAD “made a courtesy visit” to Yankees Owner GEORGE STEINBRENNER’s
private box during the seventh inning of Twins-Yankees ALDS Game One Tuesday.
After Yankees DH RUBEN SIERRA led off the seventh inning “with what appeared
to be a home run just inside the left-field foul pole.” Steinbrenner “was ecstatic,”
until Pohlad said, “George, I think that ball was foul!” Steinbrenner replied,
“C’mon, Carl, can’t you let us have one run.” Moments later, the umpires reversed
the call and Pohlad “slipped out of the box.” Madden notes that outside of Orioles
Owner PETER ANGELOS, “there is probably no other owner in baseball for
whom George Steinbrenner has more disdain” than Pohlad because while the Twins
benefit from revenue sharing and the luxury tax, Pohlad is “disinclined to re-invest
much of it in player salaries” (N.Y. DAILY NEWS, 10/7).
|
Swimming Tour Concluded w/ Swim
Down Disneyland’s Main Street |
SWIM FANS: Octagon Dir of Marketing DAVID SCHWAB
said that the DISNEY’S SWIM WITH THE STARS tour, which featured Gold-Medal
winning U.S. swimmers MICHAEL PHELPS, IAN CROCKER and LENNY
KRAYZELBURG, visited 12 cities and sold out 12 of 16 shows. In Baltimore,
Sandra McKee reports the largest crowd was around 3,400 last week at the Mercury
Hill Aquatics Club in San Jose. Phelps: “We were traveling by tour bus and,
at one stop there was a mob of about 100 kids screaming for us. One of our guys
said, ‘It’s like we’re the Aqua Beatles’” (Baltimore SUN, 10/7).
THE POWER OF THE SWOOSH: Nike VP/Global Sports Marketing
ADAM HELFANT ranks 30th on AD AGE’s “Power Players” list, which focuses
on execs whose influence “extends beyond which commercial is placed on which
TV show.” AD AGE writes Nike uses advertising creativity, sponsorship and other
sports-related activities “to help keep the swagger in its swoosh. That puts
[Helfant], 39, in a key position to contribute to the marketer’s success.” Helfant
earlier this year “helped broker a coup,” as Nike wrested away from adidas the
USOC apparel sponsorship for the ’06 and ’08 Olympic Games (AD AGE, 10/4
issue).
NAMES: The U.S. SENATE yesterday passed a resolution
asking PRESIDENT BUSH to pardon boxer JACK JOHNSON, an African-American
man convicted of taking a white woman across state lines more than 90 years
ago (Mult., 10/7)....OSCAR DE LA HOYA’s GOLDEN BOY ENTERPRISES
has purchased a controlling interest in a downtown L.A. office building at 626
Wilshire Blvd. for $16M (L.A. TIMES, 10/7)....Actor BEN AFFLECK
appears on poker magazine All In’s latest cover following his first place finish
at the California State Championship (All In).
|
