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May 1, 2002
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Oil Slick: David Beckham To Pitch BP's Castrol Products

David Beckham

Manchester United captain David Beckham has signed a two-year deal to endorse BP's Castrol Motor Oil, according to Julia Day of the London GUARDIAN. Beckham's first ads for Castrol will be seen in the Asia Pacific region before being rolled out nationwide (London GUARDIAN, 4/30).





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