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July 12, 2001
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Does Hope Spring Eternal Among Fans Despite MLB's $$ Woes?

As MLB studies ways to correct the current economic disparity that threatens the competitive future of the league, a new survey by THE DAILY measures what, if any, impact the lack of financial balance is having on MLB fans, and whether MLB is facing an erosion of its fan base by having mainly perennial top-spending franchises compete for World Series championships. The survey data taken in April of '01 by ESPN Sports Poll, a service of TNS Intersearch, is compared to similar data taken in February '00. The following lists resaults, broken down by MLB fans and avid MLB fans, and then by fans of teams that have reported payrolls in the top-, middle- and bottom-thirds of the league. All fans were asked the following:

"As you may or may not know, not all teams have the same amount of money to pay player salaries. How much does the amount of money that a team has to spend on players affect that team's ability to compete for the World Series championship?"


MLB FANS
AVID MLB FANS
'01
'00
'01
'00
N=729
N=479
N=224
N=157
Not at All
4.9%
3.7%
6.3%
1.9%
Very Little
5.4%
8.2%
7.1%
9.4%
Somewhat
25.3%
22.5%
19.7%
17.1%
A Lot
64.4%
65.5%
66.8%
71.5%
At Least A Little
95.1%
96.3%
93.6%
98.0%


PAYROLL IN
TOP-THIRD
PAYROLL IN
MIDDLE-THIRD
PAYROLL IN
BOTTOM-THIRD
'01
'00
'01
'00
'01
'00
N=404
N=225
N=143
N=128
N=104
N=79
Not at All
6.2%
2.6%
3.1%
4.2%
3.6%
4.3%
Very Little
6.4%
8.6%
2.7%
7.6%
2.2%
7.4%
Somewhat
24.6%
22.9%
24.0%
19.8%
23.5%
21.7%
A Lot
62.8%
65.9%
70.2%
68.4%
70.7%
66.5%
At Least A Little
93.8%
97.4%
96.9%
95.8%
96.4%
95.7%

“Given the amount of money your favorite team has to pay player salaries, or your perception of what that amount is, does your favorite team have an equal opportunity to compete for the World Series championship?”

MLB FANS
AVID MLB FANS
'01
'00
'01
'00
N=664
N=426
N=220
N=150
YES
79.3%
79.6%
79.1%
84.1%
NO
20.7%
20.4%
20.9%
15.9%


PAY ROLL IN
TOP-THIRD
PAY ROLL IN
MIDDLE-THIRD
PAY ROLL IN
BOTTOM-THIRD
'01
'00
'01
'00
'01
'00
N=400
N=225
N=143
N=125
N=102
N=75
YES
87.5%
93.3%
72.3%
66.8%
57.2%
59.9%
NO
12.5%
6.7%
27.7%
33.2%
42.8%
40.1%



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