Padres, Cox, MLBAM Announce In-Market Streaming Agreement
 |
Cox To Begin In-Market Streaming
Of Padres Games In July |
Cox Communications, the Padres and MLBAM yesterday formally announced a deal that will allow Cox’ broadband subscribers to purchase an online package of live Padres games. MLBAM and Cox will use an authentication process that will allow for live streaming of games anywhere in the Padres TV market. The Padres.tv product, available for $49.95 for the remainder of the season or $19.95 for any 30-day period, will launch with the July 16 Rockies-Padres game (Padres). In San Diego, Jay Posner notes the "majority of people with Cox's High Speed Internet service already have access" to Cox' Channel 4, which airs Padres games. Subscribers to DirecTV, Dish Network and AT&T U-Verse, who are "unable to receive Channel 4, also would not have access to the online telecasts." Time Warner Cable subscribers are "not included in the new deal," but a spokesperson said that the company "'hopes to have a similar agreement in place' if not by the time Cox launches, 'then soon thereafter.'" Padres President & COO Tom Garfinkel said that the team's new management team has "'inherited an agreement that was in place' that gives cable operators exclusivity, 'and we've started having discussions with Cox exclusively about the future'" (SAN DIEGO UNION-TRIBUNE, 6/30).
|
Related Stories By Company
|
Related Stories By Sport
|
MLB Free Agent Market Expected To Be Slow
November 19, 2009 :
SportsBusiness Daily
Padres Name Jed Hoyer Exec VP & GM
October 27, 2009 :
SportsBusiness Daily
Towers' Firing Changes Mood Around Padres
October 6, 2009 :
SportsBusiness Daily
Padres Dismiss Exec VP & GM Kevin Towers
October 5, 2009 :
SportsBusiness Daily
Padres To Freeze, Cut Ticket Prices
September 25, 2009 :
SportsBusiness Daily
|
Boras, Manfred Talk About Finances Escalate
November 20, 2009 :
SportsBusiness Daily
Selig: Concerns Around Economy Still Exist
November 20, 2009 :
SportsBusiness Daily
MasterCard Present At WS DVD Premiere
November 20, 2009 :
SportsBusiness Daily
Hicks Hopes To Remain Rangers Majority Owner
November 19, 2009 :
SportsBusiness Daily
Selig Committed To Condensing Playoffs
November 19, 2009 :
SportsBusiness Daily
|
|
