Dodge Off Long-Held Spot On Metrodome's Right Field Baggie
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Dodge's Long-Time Advertising Space In
Metrodome Replaced By The Stanley Works |
For the "first time since the Twins began selling advertising space on the right field 'baggie'" at the Metrodome, Dodge "is not the advertiser, having been replaced by five bright yellow" logos for The Stanley Works, which signed a sponsorship deal with the team last week, according to Phil Miller of the ST. PAUL PIONEER PRESS. Twins President Dave St. Peter: "You've noticed what's happened to the automotive industry? Dodge remains a sponsor, but they're not purchasing the baggie anymore as part of their agreement" (ST. PAUL PIONEER PRESS, 4/7). Meanwhile, in Minneapolis, Christensen & Neal III note Japan-based electronics company Dandy House "purchased advertising to be displayed behind home plate" during this week's Mariners-Twins series because Mariners RF Ichiro Suzuki is "three hits away from becoming the all-time hits leader for a Japanese player." The games had been "set to be televised back to Japan until Suzuki landed on the disabled list because of an ulcer, costing the Twins $20,000 in advertising" (Minneapolis STAR TRIBUNE, 4/7).
RETRO LOOK: The PIONEER PRESS' Miller notes the Twins for last night's season opener "wore their throwback uniforms, the same look as the ones they wore in their first Metrodome opener" in '82. Twins BOD members Jim, Bob and Bill Pohlad, the three sons of late Twins Owner Carl Pohlad, "threw out ceremonial first pitches after a tribute" to Carl Pohlad, who died in January. The Twins "will wear a 'Carl' patch on their uniforms this season" (ST. PAUL PIONEER PRESS, 4/7).
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