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Tuesday
March 17, 2009
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Louisville, Memphis Top Markets For Men's Selection Show On CBS

Louisville earned a 21.4 local rating for CBS' telecast of the NCAA men's basketball tournament selection show from 6:00-7:00pm ET, leading all Nielsen metered markets for the second consecutive year. Memphis and Columbus (OH) rounded out the top three, while Greensboro/Winston-Salem and Dayton were tops among first and second round host sites. The chart below lists MM ratings for this past Sunday's men's NCAA basketball tournament selection show, with comparisons to last year's telecast (THE DAILY).

METERED-MARKET RATINGS FOR '09 NCAA MEN'S BASKETBALL TOURNAMENT SELECTION SHOW ON CBS
Rank
Market (Size)
'09
'08
% +/-
1
Louisville (50)
21.4
18.1
18.2%
2
Memphis (48)
15.2
10.1
50.5%
3
Columbus (32)
14.0
10.2
37.3%
4
Greensboro/Winston-Salem (46)
13.3
9.4
41.5%
5
Dayton (64)
12.2
9.3
31.2%
6
Indianapolis (25)
11.9
13.8
-13.8%
7
Kansas City (31)
11.7
6.5
80.0%
8
Charlotte (24)
11.5
8.9
29.2%
9
Nashville (29)
9.3
9.3
0.0%
10
Raleigh-Durham (27)
9.1
9.7
-6.2%
11
Baltimore (26)
8.8
3.1
183.9%
12
Knoxville (59)
8.5
6.1
39.3%
13
Hartford & New Haven (30)
7.4
6.5
13.8%
14t
Pittsburgh (23)
7.3
8.2
-11.0%
14t
Richmond (58)
7.3
6.4
14.1%
16
Tulsa (61)
7.1
3.8
86.8%
17
Oklahoma City (45)
6.8
6.0
13.3%
18t
Cincinnati (34)
6.3
9.7
-35.1%
18t
Washington, DC (9)
6.3
5.0
26.0%
20
Salt Lake City (33)
6.2
4.0
55.0%
21
Minneapolis-St. Paul (15)
6.0
6.9
-13.0%
22
St. Louis (21)
5.7
5.1
11.8%
23
Las Vegas (42)
5.5
5.0
10.0%
24
Norfolk (43)
5.4
3.5
54.3%
25t
Birmingham (40)
5.3
3.8
39.5%
25t
New Orleans (53)
5.3
3.5
51.4%
27t
Greenville-Spartanburg (36)
5.1
5.3
-3.8%
27t
Milwaukee (35)
5.1
8.6
-40.7%
29t
Providence (52)
5.0
3.2
56.3%
29t
Seattle-Tacoma (14)
5.0
2.9
72.4%
31
Chicago (3)
4.6
2.9
58.6%
32
Cleveland-Akron (17)
4.2
3.9
7.7%
33
West Palm Beach (38)
4.0
1.3
207.7%
34
Philadelphia (4)
3.8
4.4
-13.6%
35
Ft. Myers-Naples (62)
3.7
5.9
-37.3%
36t
Atlanta (8)
3.6
3.5
2.9%
36t
Jacksonville (47)
3.6
3.4
5.9%
36t
New York (1)
3.6
3.0
20.0%
36t
Orlando-Daytona Beach (19)
3.6
2.2
63.6%
40t
Buffalo (51)
3.4
4.9
-30.6%
40t
Detroit (11)
3.4
2.4
41.7%
42t
Albuquerque-Santa Fe (44)
3.2
4.1
-22.0%
42t
Portland (22)
3.2
4.2
-23.8%
44
Boston (7)
2.7
1.9
42.1%
45t
Dallas-Ft. Worth (5)
2.6
2.8
-7.1%
45t
Denver (18)
2.6
3.4
-23.5%
47t
Austin (49)
2.4
3.4
-29.4%
47t
Houston (10)
2.4
2.4
0.0%
49
San Antonio (37)
2.3
2.4
-4.2%
50
Miami-Ft. Lauderdale (16)
2.2
2.5
-12.0%
51t
Los Angeles (2)
2.1
3.2
-34.4%
51t
San Diego (28)
2.1
4.1
-48.8%
51t
Tampa-St. Pete (13)
2.1
2.7
-22.2%
54
San Francisco-Oakland-San Jose (6)
1.9
1.2
58.3%
55t
Phoenix (12)
1.8
4.0
-55.0%
55t
Sacramento (20)
1.8
1.1
63.6%
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