Sony, Fox Sports, 3ality Partner To Show BCS Championship In 3-D

THE THIRD Dimension: USA TODAY's Michael Hiestand reported Fox will use a "separate crew -- with its own announcers, cameras and production truck -- for its 3-D coverage and a different game plan than Fox's 2-D TV counterpart." While NBA and NFL networks have "tested 3-D action on movie screens for small groups, this is the first live 3-D sports experiment" (USA TODAY, 1/7). In Houston, David Barron notes along with "new technology, viewers will see tonight's game from a new perspective." 3ality Digital Systems Founder & CEO Steve Schklair said that while traditional football broadcasts "use a high camera mounted at midfield to show plays as they unfold," 3-D images are "most effective when the objects are moving toward the camera." Consequently, 3ality will have "two cameras in the stands and six closer to the field," and cameramen will shoot each play from "either the end zone or from a high camera mounted at a 45-degree angle to the play" (HOUSTON CHRONICLE, 1/8).

Print This Article