SBJ In-Depth: Sports Online
As eyeballs and advertising budgets shift to the online space, what business models will have the most staying power on the Web? That’s one of the many questions SportsBusiness Journal will answer as we keep pace with this rapidly evolving marketplace that presents as many challenges as it does opportunities. What content is sticking the most with consumers and what advertising strategies are paying off for both the sites and brands? Publishing Date: Jan. 26 Ad Close: Jan. 12 Materials Close: Jan. 14.
For information on advertising contact National Ad Director, Julie Tuttle at 212.500.0711 or jtuttle@sportsbusinessjournal.com.
COMING SOON: SBJ In-Depth: PGA Tour/Golf Season Preview
Professional golf is coming off a challenging year that saw Tiger Woods sidelined by an injury and some of golf’s biggest sponsorship categories walloped by the nation’s economic struggles. This year will test the golf industry’s ability to get creative in the face of such adversity and keep the sport moving forward. From sponsorship to television coverage, we will look at some of the ways the golf industry is teeing it up for the year ahead. Publishing Date: Feb. 2 Ad Close: Jan. 19 Materials Close: Jan. 21.
For information on advertising contact National Ad Director, Julie Tuttle at 212.500.0711 or jtuttle@sportsbusinessjournal.com.
ALSO COMING SOON: SBJ In-Depth: World Congress of Sports
Coinciding with our biggest event of the year, this issue will look at the biggest topics in sports business. As our annual World Congress of Sports kicks off, this year in Miami, all eyes are certain to be on the state of the economy and how it is affecting sports. We will quiz some of the sharpest minds in the industry to see what steps they’ve taken to get deals done, to keep the turnstiles moving and to keep their businesses strong. Publishing Date: March 30 Close: March 16 Materials Close: March 18.
For information on advertising contact National Ad Director, Julie Tuttle at 212.500.0711 or jtuttle@sportsbusinessjournal.com.
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