NFL Net's Season Opener Loses Audience From '07; "MNF" Still Up
 |
NFL Net's Broncos-Browns Down In
Viewership From '07 Opener |
The season premiere of "Thursday Night Football" on NFL Network last Thursday featuring Broncos-Browns earned a 5.1 cable rating and 3.1 million viewers, up 2.0% in ratings, but down 26.8% in viewers from the 5.0 rating and 4.2 million viewers for the net's first regular-season game last season featuring Colts-Falcons on Thanksgiving night. The net's first game in '06 featuring Broncos-Chiefs earned a 6.8 cable rating and 4.2 million viewers on Thanksgiving night (THE DAILY).
SUNDAY NIGHT: NBC is averaging a 10.0 Nielsen rating and 16.2 million viewers through 10 NFL telecasts this season, down 2.0% and 0.7%, respectively, from a 10.2 rating and 16.3 million viewers through 10 telecasts last season. The net earned an 11.0 final rating (17.6 million viewers) for its "Sunday Night Football" coverage of Giants-Eagles, up 1.9% from a 10.8 rating (17.3 million viewers) for the comparable Colts-Chargers game last year (THE DAILY). The HOLLYWOOD REPORTER's James Hibberd writes Giants-Eagles also earned a 6.7 rating in adults 18-49 marking the highest-rated program for the week ending November 9 (HOLLYWOOD REPORTER, 11/12).
|
Week
|
'08 Game
|
Rating
|
Viewers (000)
|
'07 Game
|
Rating
% +/-
|
Viewers
% +/-
|
|
NFL Kickoff
|
Redskins-Giants |
8.6
|
13,531
|
Saints-Colts
|
-25.2%
|
-23.9%
|
|
1
|
Bears-Colts |
11.2
|
18,351
|
Giants-Cowboys
|
-3.4%
|
1.1%
|
|
2
|
Steelers-Browns |
10.8
|
17,834
|
Chargers-Patriots |
10.2%
|
16.4%
|
|
3
|
Cowboys-Packers |
13.3
|
22,230
|
Cowboys-Bears |
12.7%
|
16.7%
|
|
4
|
Eagles-Bears |
10.8
|
17,340
|
Eagles-Giants |
14.9%
|
15.5%
|
|
5
|
Steelers-Jaguars |
8.8
|
14,207
|
Bears-Packers |
-21.4%
|
-22.3%
|
|
6
|
Patriots-Chargers |
8.2
|
13,051
|
Saints-Seahawks |
15.5%
|
16.7%
|
|
7
|
Seahawks-Buccaneers |
6.3
|
10,000
|
Steelers-Broncos |
-24.1%
|
-24.8%
|
|
8
|
NO GAME - WORLD SERIES
|
|
9
|
Patriots-Colts |
10.6
|
16,741
|
Cowboys-Eagles |
3.9%
|
1.7%
|
|
10
|
Giants-Eagles |
11.0
|
17,564
|
Colts-Chargers |
1.9%
|
1.4%
|
JUST ANOTHER MANIC MONDAY: Through 11 games this season, "MNF" is averaging a 9.1 cable rating with 12.3 million viewers, up 7.1% and 12.5%, respectively, from an 8.5 cable rating with 11.0 million viewers through 11 games last season. ESPN earned an 8.9 cable rating (11.9 million viewers) for its "MNF" coverage of 49ers-Cardinals, up 29.0% from a 6.9 rating (9.0 million viewers) for the comparable 49ers-Seahawks game in '07 (THE DAILY).
|
Week
|
'08 Game
|
Cable Rating
|
Viewers (000)
|
'07 Game
|
Rating % +/-
|
Viewers
% +/-
|
|
1
|
Vikings-Packers
|
9.3
|
12,501
|
Ravens-Bengals
|
8.1%
|
12.8%
|
|
1
|
Broncos-Raiders
|
7.3
|
9,665
|
Cardinals-49ers
|
5.8%
|
13.7%
|
|
2
|
Eagles-Cowboys
|
13.3
|
18,608
|
Redskins-Eagles
|
46.2%
|
60.0%
|
|
3
|
Jets-Chargers
|
8.9
|
11,881
|
Titans-Saints
|
3.5%
|
10.1%
|
|
4
|
Ravens-Steelers
|
8.8
|
11,783
|
Patriots-Bengals
|
-1.1%
|
-0.4%
|
|
5
|
Vikings-Saints
|
8.3
|
10,975
|
Cowboys-Bills
|
-17.0%
|
-15.8%
|
|
6
|
Giants-Browns
|
8.4
|
11,442
|
Giants-Falcons
|
25.4%
|
34.9%
|
|
7
|
Broncos-Patriots
|
8.2
|
10,822
|
Colts-Jaguars
|
-13.7%
|
-13.4%
|
|
8
|
Colts-Titans
|
8.6
|
11,604
|
Packers-Broncos
|
-18.1%
|
-17.2%
|
|
9
|
Steelers-Redskins
|
10.2
|
14,205
|
Ravens-Steelers
|
34.2%
|
43.7%
|
|
10
|
49ers-Cardinals
|
8.9
|
11,870
|
49ers-Seahawks
|
29.0%
|
32.5%
|
|
