Marketplace Roundup
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Writer Feels Cars Look Too Alike, Questions
If People Pay Attention To Manufacturers' Race |
SI.com's Tom Bowles wrote with Joe Gibbs Racing's three Toyota-powered cars in the NASCAR Sprint Cup Series struggling, Chevy and Ford have the "chance to charge back and make this a three-way sprint to the finish" for the series' manufacturer title. Bowles: "Considering the sorry state of Ford and GM these days, having Toyota outperform them in the marketplace and on the racetrack would be tough to take. It'd be a crippling blow for their morale at a time NASCAR is doing all it can to ensure no manufacturers pull out during the financial crisis" (SI.com, 11/6). But in Orlando, Matt Humphrey wrote, "Does anybody really pay attention to this race anymore? Since the COT was implemented, all the cars look alike and look nothing like the cars you'd drive off the showroom floor" (ORLANDOSENTINEL.com, 11/6).
SAVE THE DATE? AshleyMadison.com, a dating service for adults currently in relationships, Thursday announced that the site will place an ad in this season's Official Super Bowl Guide, which is produced by National Event Publications and will be available both at the game and at newsstands nationwide (AshleyMadison.com). AWFUL ANNOUNCING's Brian Powell wrote, "It's the NFL's choice as to what ads they allow in their publication, but don't expect the website to go quietly if the NFL tells them no" (AWFULANNOUNCING.com, 11/6).
REEBOK REWARDS: In S.F., C.W. Nevius reported reps from Reebok Thursday "surprised" N.Y. resident and teacher Arien O'Connell with a "special awards ceremony." O'Connell had the fastest time at the Nike Women's Marathon in S.F. on October 19, but "wasn't awarded first place because she wasn't in the 'elite' group." Reebok gave O'Connell a "trophy, a free pair of shoes every month for a year, T-shirts for everyone in her class, and a $2,500 donation to her school" (SFGATE.com, 11/6).
THE DALY SHOW: CNBC.com's Darren Rovell wrote of golfer John Daly, who was cited last month for public intoxication, "On the surface, you'd think Hooters has to drop Daly [as a sponsor]. ... But it's not that easy. For one, Hooters knows exactly who John Daly is. He's the every man. That's why they signed him." Rovell: "I'm not sure what happened was detrimental to the brand of Hooters, which has had a rough time generating standard publicity among the sports world." The fact that it has been almost two weeks since the incident and the company has "done nothing suggests that they could actually stick by Daly's side" (CNBC.com, 11/6).
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