SportsBusiness Daily — Sports Business Resources — your sports business news and information source. Learn More

Thursday
October 23, 2008
Print This Issue

Sponsors Distancing Themselves From Joba After DUI Arrest

Dunkin' Donuts Says Deal With
Chamberlain Expired In August

While the Yankees are "standing behind" P Joba Chamberlain, who was arrested this past weekend in Nebraska on suspicion of driving under the influence, it "looks as if Dunkin' Donuts and Modell's Sporting Goods are distancing themselves" from him, according to Anthony Rieber of NEWSDAY. Chamberlain was featured in ad campaigns for the two companies during the '08 MLB season. But Dunkin' Donuts spokesperson Casey Corrigan wrote in an e-mail, "Dunkin's contract with Joba ran from June 15, 2008 through August 19, 2008." Modell's "also tried to distance itself" from Chamberlain -- Modell's Marketing Manger Victor Donato said, "I'd appreciate it if you didn't mention Modell's name" in any story about Chamberlain (NEWSDAY, 10/23). Modell's CEO Mitch Modell said in a statement the company is "fully supportive" of Chamberlain and noted he had "done tremendous work for a number of charitable organizations that help children" since joining the Yankees. Modell: "While this weekend’s incident was an obvious lack of good judgment in his young career, he regrets his mistake and we firmly stand by Joba as he works his way through this difficult period” (THE DAILY).

Print This Article

Get A Free Trial To SportsBusiness Daily

Reader Comments

To post comments on this article, log in or register for a free trial.

Related Stories By Company

Related Stories By Sport

Marketing Execs Rank World Series Players
November 6, 2009 : SportsBusiness Daily

Jamie McCourt Not Reinstated As CEO
November 6, 2009 : SportsBusiness Daily

World Series Ratings Up 39% Over '08
November 6, 2009 : SportsBusiness Daily

Stores Lacking Matsui World Series Gear
November 6, 2009 : SportsBusiness Daily

Fox' World Series Clincher Up 40%
November 5, 2009 : SportsBusiness Daily

ALSO IN THIS SECTION

Go To Sports Media

A Publication of Street & Smith's Sports Group.
Use of and/or registration on any portion of this site constitutes acceptance of our User Agreement (REVISED 2009-06-23) and Privacy Policy (REVISED 2009-06-23).

© 2009 Street & Smith's Sports Group and its licensors. All rights reserved.
The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Street & Smith's Sports Group.