SportsBusiness Daily — Sports Business Resources — your sports business news and information source. Learn More
Advanced
Home About Us Advertise With Us Marketplace/Classifieds College & University Program Subscribe/Trial My Account

Thursday
September 11, 2008
Print This Issue


 
MOST VIEWED STORIES
View the top 20 stories
 
Recent Issues
Sponsorships, Advertising & Marketing

EagleBank To Title Sponsor New College Football Bowl In DC

Maryland-based EagleBank has signed on as the title sponsor of a new college football bowl in DC. The EagleBank Bowl, one of two new NCAA-approved bowl games this season, will be held December 20 at RFK Stadium and will be this season's earliest scheduled bowl. ESPN will provide live coverage (EagleBank). In DC, Tim Lemke reports the bowl is "expected to offer a big profile boost" for EagleBank, as the company "seeks to gain customers after a merger with Fidelity & Trust Financial Corporation." EagleBank Vice Chair Robert Pincus: "We've merged, and this is something that's going to set us apart and make us unique. We're not advertising our interest rate in the newspaper for a certificate of deposit. We are bringing entertainment and charitable activities to the city and the region." Pincus and bowl officials declined to offer financial details, but they said that it is a "four-year agreement that includes an option year giving EagleBank the right of first refusal." Other sponsors of the event include Marriott and Navy Federal Credit Union (WASHINGTON TIMES, 9/11). The BALTIMORE BUSINESS JOURNAL's Jonathan O'Connell notes the bowl was "introduced as the Congressional Bowl when it was announced earlier this year," but the name was "apparently dropped to avoid confusion with another local financial institution, Congressional Bank" (BIZJOURNALS.com, 9/10).

WHO'S IN? In DC, Paul Tenorio reports Navy "will serve as the home team this year and will be paired with a school from the [ACC], provided the teams have the .500 records necessary to be bowl-eligible." DC Sports & Entertainment Commission Stadium Manager Troy Scott said that while RFK "has not hosted a football game since '01," the stadium is "equipped to handle the game." Scott: "When we had our field resurfaced after baseball left, we made sure we had enough grass in place we could actually host a football game." Tenorio notes FedEx Field was "not considered because of its size -- it can hold just more than 90,000 people, and the committee is aiming for an attendance of around 34,000 this year" (WASHINGTON POST, 9/11).


Get A Free Trial To SportsBusiness Daily

Reader Comments

To post comments on this article, log in or register for a free trial.

Related Stories By Company Related Stories By Sport
NCAA Reselling Lucas Oil Stadium Suites
November 10, 2009 : SportsBusiness Daily

College Football Coaches' Salaries Rise
November 10, 2009 : SportsBusiness Daily

NCAA HQs Will Receive $35M Expansion
November 2, 2009 : SportsBusiness Daily

Presidents: Coaches' Salaries Excessive
October 27, 2009 : SportsBusiness Daily

Tough Year For NCAA Merchandise
October 15, 2009 : SportsBusiness Daily

San Diego State AD Jeff Schemmel Resigns
November 20, 2009 : SportsBusiness Daily

Report: Minorities Not Getting Coaching Jobs
November 19, 2009 : SportsBusiness Daily

Penn State Alters Football Season Tix Plan
November 18, 2009 : SportsBusiness Daily

Russell Athletic Pressured On Labor
November 18, 2009 : SportsBusiness Daily

St. Peter's, Monmouth Benefit From ESPN
November 18, 2009 : SportsBusiness Daily

ALSO IN THIS SECTION


A Publication of Street & Smith's Sports Group.
Use of and/or registration on any portion of this site constitutes acceptance of our User Agreement (REVISED 2009-06-23) and Privacy Policy (REVISED 2009-06-23).

© 2009 Street & Smith's Sports Group and its licensors. All rights reserved.
The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Street & Smith's Sports Group.