| NETWORK |
MORNING SHOW |
FIRST REPORT |
TOTAL COVERAGE |
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|
Today |
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| 7:00-7:30am -- Medal count; U.S. results; three Americans being detained in a pro-Tibet protest; meet and greet with U.S. swimmer Ryan Lochte’s family; live interviews with Lochte and U.S. gymnasts Nastia Liukin and Shawn Johnson |
| 7:30-8:00am -- Nastia Liukin and Shawn Johnson winning Gold and Silver in the women’s gymnastics all-around competition; favorite moments from the Beijing Games; live interviews with U.S. swimmer Michael Phelps’ coach Bob Bowman, gymnastics analyst Bela Karolyi and former U.S. gymnast Mary Lou Retton |
| 8:00-8:30am -- Nastia Liukin and Shawn Johnson winning Gold and Silver; U.S. and overall results; Chinese language lesson; Beijing weather report; live interviews with Nastia Liukin and her parents, Shawn Johnson and her parents and coach and track & field analyst Carol Lewis |
| 8:30-9:00am -- “Today’s Athlete to Watch” profile on Michael Phelps; Chinese cooking; funny clips from the past week on “Today”; live interviews with Michael Phelps’ agent Peter Carlisle, CNBC’s Darren Rovell and Adweek’s Barbara Lippert |
| 9:00-9:30am -- U.S. results; excerpts from earlier interview with Nastia Liukin and Shawn Johnson; excerpt from earlier interview with Ryan Lochte’ excerpt from earlier interview with Bob Bowman; preview of today’s events on NBC’s daytime coverage |
| 9:30-10:00am -- Report on U.S. training regimen and facilities; live interviews with U.S. swimmer Katie Hoff and U.S. skier Julia Mancuso |
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The Early Show |
Lead Report |
20:04 |
| Medal count; U.S. results; Michael Phelps endorsement possibilities; authentic Chinese cuisine; exotic Chinese food on-set; live interviews with Ryan Lochte, former U.S. gymnast Dominique Dawes and U.S. volleyball player Rich Lambourne |
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|
GMA |
5:43 |
2:43 |
| Chinese pandas recover after the major China earthquake; U.S. results; medal count |
| NETWORK |
EVENING SHOW |
FIRST REPORT |
TOTAL COVERAGE |
|
|
Nightly News |
6:29 |
8:32 |
| Medal count; U.S. results; age of Chinese female gymnasts; report on China’s rigorous gymnastics training program; Michael Phelps helping to increase the popularity of swimming; profile of U.S. shot putter Reese Hoffa |
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Evening News |
25:25 |
3:07 |
| Medal Count; U.S. results; report on Michael Phelps having a natural swimmer’s body |
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World News |
21:01 |
2:09 |
| Medal count; Michael Phelps’ quest to win eight Gold Medals in Beijing and Mark Spitz’s reaction to possibly losing his record of seven Gold Medals |
