Mets Unveil Citi Field Pricing For '09, Top Seats Going For $495
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| Mets Unveil Pricing Structure For New Citi Field |
The Mets yesterday disclosed details of Citi Field's ticket-pricing structure, and Mets Exec VP/Business Operations Dave Howard said that the top ticket price at the stadium is "$495 for 76 front-row seats between the dugouts," according to Adam Rubin of the N.Y. DAILY NEWS. Howard also indicated that "6% of Citi Field's seats are priced at more than $200, with 31% of seats priced at $25 or less" (N.Y. DAILY NEWS, 8/13). The AP's Ronald Blum noted the $495 price tag "is a 79% increase over this year, but it is a small fraction of the $2,500 for the top tickets at the new Yankee Stadium." The price for the Citi Field seats is "up from $276 for comparable seats at Shea Stadium this year." The 76 seats are Sterling Club Platinum seats, "which include food and nonalcoholic drinks." Overall there "will be about 39 ticket prices, an increase from the current 29" (AP, 8/12). In N.Y., Hasani Gittens reports some season-ticket holders "are facing upwards of a 150[%] price hike" for their tickets, but in spite of the bump, "all the most expensive tickets for next year have already been sold." Meanwhile, lower level seats, which sold at an average of $77-85 at Shea, will average $150-225 at Citi Field. Howard said that the Mets "have spoken to about 3,000 season-ticket holders about relocation, and hope to reach about 3,000 more by the end of next month." The Mets for next year "are requiring 10[%] deposits" and "want full payment by November, a change from the past, when the money wasn't required until just a month or so before spring training" (N.Y. POST, 8/13).
FAN OUTREACH: In Newark, Jeremy Cothran reports the Mets "are canvassing their season-ticket customers to gauge interest for next season," and "so far, the response for tickets has been overwhelming, with many customers locking up their seats." Howard, on the team's five-tiered level of pricing: "One of the advantages of doing that is that we have seats as low as $11-12 for the value dates" (Newark STAR-LEDGER, 8/13). Howard: "We're trying to do the best we can to be affordable. ... The reality is we've always had the lowest prices of any of the professional sports teams in New York. ... We weren't looking to extract the last dollar. We were trying to produce revenue that would support our expenses and our debt service, but also balance that against the realities that tickets were going to be going up for our customers" (Westchester JOURNAL NEWS, 8/13).
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