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August 8, 2008
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Sports Industrialists

This Week's Newsmakers: ESPN Scooped On Ramirez, Favre Trades

THE DAILY each Friday offers our take on the performances over the past week of people and entities in sports business. Here are this week’s newsmakers.

WIN: ATP TOUR -- The men's tennis tour prevails in the lawsuit brought by its Hamburg, Germany, event, scoring a major victory not only for its own future efforts, but for non-team sports as a whole. ETIENNE DE VILLIERS, the embattled Chair & President of the tour who has faced criticism from the players, also earns a rare vote of confidence in the decision, as the verdict leaves him free to proceed with reorganization plans that could include reordering the calendar, mandating where players play and even pooling media rights.

Boston Globe, Fox Sports Scoop
ESPN On Ramirez Trade
LOSE: ESPN EDITORIAL -- The self-proclaimed Worldwide Leader fails to live up to its billing this week, getting scooped on two of the biggest sports stories of the summer in less than seven days. Despite ESPN's prevalent coverage of last Thursday's MLB trade deadline, both the Boston Globe and Fox Sports break the MANNY RAMIREZ-to-L.A. news well in advance of the crew in Bristol. Then, after dedicating multiple "SportsCenter" specials to the loooong saga in Wisconsin, ESPN plays second fiddle on a trade yet again, this time to JAY GLAZER and Fox Sports. And all of this comes just days ahead of the debut of live "SportsCenter" coverage.

DRAW: BRETT FAVRE -- Well, No. 4 gets his wish -- sort of -- leaving the green and gold worshipers in Green Bay in an attempt to prolong his career with the J-E-T-S and their infamous followers in the Meadowlands. While his preference to stay in the NFC goes for naught, Favre will bring high hopes, not to mention attention, to New York's "other" football team. However, his brand and image undoubtedly takes some significant hits as a result of the he-said, they-said spat.

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