NFL Network Signs Three-Year Deal With Courtyard By Marriott
NFL Network has signed a "three-year, cross-platform deal with the Courtyard by Marriott chain," making the hotel the "first nonofficial NFL partner to sign a multiyear deal" with the net, according to John Consoli of MEDIAWEEK. Financial terms of the deal were not disclosed, but sources indicated that the deal "amounts to more than $3[M] over three years." Courtyard will advertise on NFL Network, NFL.com and NFL Mobile. Ads will run from August-February and include "in-game spots during the NFL Network's prime-time football telecasts, as well in other programming on the network and Web site" (MEDIAWEEK.com, 7/28).
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