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July 18, 2008
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Final Nielsen Ratings From Recent Sports Events

The following lists final Nielsen ratings from recent sports events (THE DAILY).

SHOW
DATE
NET
TIME
RAT/SHR
PGA Tour: John Deere Classic: Third Round
7/12
CBS
3:00-6:00pm
1.1/3
MLB: (regional)
7/12
Fox
3:51-6:55pm
1.9/5
AVP Crocs Tour: McDonald's
Chicago Open: Men's Finals
7/12
NBC
2:30-4:00pm
0.4/1
Golf: American Century Championship
7/12
NBC
4:00-6:00pm
0.6/2
WNBA: Sun-Mystics
7/13
ABC
3:30-5:47pm
0.5/1
MotoGP: Grand Prix of Germany
7/13
CBS
1:00-2:00pm
0.7/2
Tour de France: Highlights
7/13
CBS
2:00-3:00pm
0.5/1
PGA Tour: John Deere Classic: Final Round
7/13
CBS
3:00-6:51pm
1.7/4
AVP Crocs Tour: McDonald's
Chicago Open: Women's Finals
7/13
NBC
1:30-3:00pm
0.7/2
Golf: American Century Championship
7/13
NBC
3:00-6:02pm
0.9/2
SHOW
DATE
NET
TIME
U.S. AREA
COV. AREA
VIEWERS (000)
NASCAR Sprint Cup: LifeLock.com 400
7/12
TNT
7:58-11:30pm
3.2
3.7
5,129
NASCAR Nationwide Series: Dollar General 300
7/11
ESPN
8:00-10:35pm
1.3
1.6
1,947
MLB: Rockies-Mets
7/13
ESPN
8:00-10:50pm
1.5
1.7
2,099
MLB: Twins-Red Sox
7/7
ESPN
7:00-9:54pm
0.9
1.1
1,319
MLB: Cardinals-Phillies
7/9
ESPN
7:42-11:03pm
0.8
0.9
1,102
NHRA Drag Racing:
Mopar Mile-High Nationals
7/13
ESPN2
8:00-11:00pm
0.6
0.7
890
IndyCar Series: Firestone 200
7/12
ESPN
8:00-10:00pm
0.5
0.6
754
LPGA Tour: Jamie Farr Owens Corning Classic: Final Round
7/13
ESPN2
6:00-8:00pm
0.5
0.6
720
AFL Conference Championship: Soul-Gladiators
7/12
ESPN
1:00-3:43pm
0.5
0.6
661
MLB: Orioles-Red Sox
7/13
TBS
1:30-5:16pm
0.5
0.6
624

MLB NOTES: CSN Chicago for its coverage of the Cubs this season is averaging a 4.9 HH rating (170,000 HHs), up 53.1% over a 3.2 through the All-Star break last year. The 4.9 HH average marks the net's highest Cubs average to date through the All-Star break. CSN's White Sox coverage is averaging a 1.9 HH rating (66,000 HHs), a 26.7% increase over a 1.5 through last year's All-Star break (CSN).

AFL PLAYOFFS: ESPN's coverage of the July 12 AFL Soul-Gladiators National Conference Championship earned a 0.6 coverage rating, the AFL's highest rating on the net since the current deal began in '07. The game drew 545,000 HHs, up 12.6% over 484,000 HHs for the '07 Destroyers-Force National Conference Championship. Meanwhile, ESPN earned a 0.5 coverage rating for its coverage of the July 12 SaberCats-Rampage American Conference Championship, up 66.7% over a 0.3 for the '07 SaberCats-Rush American Conference Championship. The game drew 465,000 HHs, a 58.2% increase over 294,000 HHs for the SaberCats-Rush game last year (ESPN).


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