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Wednesday
June 18, 2008
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Recent Issues
Sponsorships, Advertising & Marketing

Barclays To Title Sponsor Season-Ending ATP Event Starting In '09
The ATP Tour and Barclays have inked a five-year deal worth around US$6.8M annually for Barclays to title sponsor the ATP World Tour Finals beginning in '09. The Barclays ATP World Tour Finals will replace the Tennis Masters Cup, currently held in Shanghai, as the Tour's season finale. Beginning in November '09, the Barclays ATP World Tour Finals will be held in London's O2 arena. The deal includes an optional three-year extension (ATP).

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