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May 29, 2008
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Indianapolis, Nashville Both Rank In Top Ten For Coke 600, Indy 500

For the Indy 500, eight of the top 10 markets ended up seeing a gain in ratings from last year, with Ft. Myers-Naples seeing the biggest jump, up 44.1%. Among all markets for the Indy race, Jacksonville saw the biggest jump, up 62.1% from last year, while K.C. led all Coca-Cola 600 markets in gains, up 63.2%. The following lists the top 10 metered markets for both the Coca-Cola 600 on Fox last Sunday night, and the Indianapolis 500 on ABC last Sunday afternoon. Also listed are the top markets in terms of ratings gains from last year's telecasts. NOTE: In the Indianpolis market, the Indianapolis 500 is shown on tape delay starting at 8:00pm. (THE DAILY).

TOP TEN METERED MARKETS BY RACE
COCA-COLA 600 ON FOX
(5:45-10:15pm ET)
INDIANAPOLIS 500 ON ABC
(1:00-5:00pm ET)
MARKET (SIZE)
RAT.
% +/-
MARKET (SIZE)
RAT.
% +/-
Charlotte (25)
15.3
4.1%
Indianapolis (26)
12.3
-20.1%
Greensboro (46)
14.5
4.3%
Dayton (62)
11.5
1.8%
Greenville-Spartanburg-Asheville (36)
12.4
-9.5%
Louisville (48)
9.5
18.8%
Knoxville (58)
10.7
-1.8%
Las Vegas (43)
8.9
32.8%
Birmingham (40)
10.1
-24.6%
Ft. Myers-Naples (63)
8.5
44.1%
Richmond-Petersburg (59)
9.0
-4.3%
Tampa-St. Pete, Sarasota (13)
8.2
36.7%
Nashville (30)
8.3
2.5%
Milwaukee (34)
8.2
5.1%
Indianapolis (26)
8.2
-3.5%
Portland, OR (23)
7.8
36.8%
Orlando-Daytona Beach (19)
8.2
2.5%
Columbus (32)
7.6
-5.0%
Norfolk (42)
7.7
51.0%
Nashville (30)
7.2
44.0%
TOP TEN MARKETS IN RATINGS GAINS
COCA-COLA 600 ON FOX
(5:45-10:15pm ET)
INDIANAPOLIS 500 ON ABC
(1:00-5:00pm ET)
MARKET (SIZE)
RAT.
% +/-
MARKET (SIZE)
RAT.
% +/-
Kansas City (31)
6.2
63.2%
Jacksonville (49)
4.7
62.1%
Norfolk (42)
7.7
51.0%
Washington, DC (9)
3.9
56.0%
Salt Lake City (35)
2.4
50.0%
Greensboro (46)
6.3
50.0%
Portland, OR (23)
5.7
42.5%
Buffalo (50)
5.5
44.7%
Los Angeles (2)
2.7
42.1%
Los Angeles (2)
5.5
44.7%
Chicago (3)
2.8
21.7%
Ft. Myers-Naples (63)
8.5
44.1%
Washington, DC (9)
4.5
21.6%
Nashville (30)
7.2
44.0%
Seattle-Tacoma (14)
3.0
15.4%
Charlotte (25)
6.5
41.3%
Pittsburgh (22)
5.2
13.0%
Memphis (47)
4.8
41.2%
Houston (10)
2.8
12.0%
St. Louis (21)
6.4
39.1%
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