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May 9, 2008
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Girl Power: Interest In The WNBA Up In '07

The ESPN Sports Poll, a service of TNS Sport, asked U.S. respondents from January through December '07 how interested they are in the WNBA. Those that are at least a little bit interested are considered fans and very interested are avid fans. Of the 27,623 respondents, 34.8% were WNBA fans, up from 31.7% in '06, while 6.4% described themselves as avid WNBA fans. Fans of the WNBA are also asked a series of questions about their attending and viewing habits. The following are attending and viewing responses of WNBA fans for '07 (ESPN Sports Poll).

WNBA GAMES ATTENDED DURING THE PAST 12 MONTHS
WNBA FANS
(n = 1,784)
0
90.7%
1
4.5%
2
1.8%
3-4
1.7%
5+
1.3%
WATCHED WNBA GAME ON TV DURING PAST 12 MONTHS
WNBA FANS
(n = 3,615)
 Yes
54.7%
WNBA GAMES WATCHED ON TV DURING PAST WEEK
(asked during the season)
WNBA FANS
(n = 782)
0
72.6%
1
13.1%
2
6.7%
3+
7.6%
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