SportsBusiness Daily — Sports Business Resources — your sports business news and information source. Learn More
Advanced
Home About Us Advertise With Us Marketplace/Classifieds College & University Program Subscribe/Trial My Account

Wednesday
April 23, 2008
Print This Issue


 
MOST VIEWED STORIES
View the top 20 stories
 
Recent Issues
Sponsorships, Advertising & Marketing

Foot Long: Top NFL Draft Prospect Appearing In Subway Webisodes

NFL Draft Prospect Chris Long
To Appear In Subway Webisodes
By Terry Lefton, Editor-At-Large

Top NFL Draft prospect DE Chris Long has signed a deal with Subway that has him appearing in 15 Webisodes on Subwayfreshbuzz.com around the NFL Draft. Long also will make appearances for the restaurant chain. In some of the Webisodes, produced by Source Communications, Long shows Subway icon Jared Fogle how to attain "NFL shape," with Fox NFL reporter Jay Glazer "hosting." Long also has marketing deals around the draft with Sprint and Hummer, along with a multi-year shoe and apparel deal with Nike. Long's marketing is being handled by 16W Marketing, which has handled father Howie Long's marketing for the past 13 years.


Get A Free Trial To SportsBusiness Daily

Reader Comments

To post comments on this article, log in or register for a free trial.

Related Stories By Company Related Stories By Sport
Bills Owner Prepared To Make Big Changes
November 20, 2009 : SportsBusiness Daily

Bears Deny Rift With NBC
November 20, 2009 : SportsBusiness Daily

MSFC Threatens Vikings With Penalties
November 20, 2009 : SportsBusiness Daily

Gruden Committed To Improving On "MNF"
November 20, 2009 : SportsBusiness Daily

Obama To Appear In PSA With Three NFLers
November 20, 2009 : SportsBusiness Daily

ALSO IN THIS SECTION


A Publication of Street & Smith's Sports Group.
Use of and/or registration on any portion of this site constitutes acceptance of our User Agreement (REVISED 2009-06-23) and Privacy Policy (REVISED 2009-06-23).

© 2009 Street & Smith's Sports Group and its licensors. All rights reserved.
The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Street & Smith's Sports Group.