SportsBusiness Daily — Sports Business Resources — your sports business news and information source. Learn More
Advanced
Home About Us Advertise With Us Marketplace/Classifieds College & University Program Subscribe/Trial My Account

Monday
April 7, 2008
Print This Issue


 
MOST VIEWED STORIES
View the top 20 stories
 
Recent Issues
Sponsorships, Advertising & Marketing

Marketplace Round-Up

On Long Island, Mark Herrmann reported Commerce Bank, which this week will be acquired by TD Banknorth and become known as TD Commerce Bank, is "pulling out" of sponsoring the Champions Tour tournament on Long Island after this year's event  from June 23-29. The PGA Tour, which operates the Champions Tour, "wants the venerable and resilient tournament to continue." Local golf sources "point out that TD Commerce might return for 2010.'' The bank pulled out because the "prospect of sponsoring in '09, right after another U.S. Open on Long Island, was daunting'' (NEWSDAY, 4/6).

VOTE FOR KOBE: In Boston, Peter May wrote the Lakers' campaign for G Kobe Bryant to be named the NBA MVP, "is, well, a campaign." The team mailed out three bumper stickers that read, "Who else? Bryant 08," as well as a "large pair of red suspenders with 12 campaign buttons, six on each side" (BOSTON GLOBE, 4/6). 

NOTES: A Vancouver-based automobile firm is advertising a car that former Canucks LW Matt Cooke was driving and endorsing before being traded to the Capitals. The buyer of the car also will receive the jersey Cooke signed as part of the promotion (VANCOUVER SUN, 4/5)....Trading card company Donruss will "unveil a line of [MMA] cards" featuring fighters Randy Couture, Matt Serra, Georges St. Pierre, Rich Franklin, Forrest Griffin and Dan Henderson (CALGARY SUN, 4/5)....Former Olympic swimmer Janet Evans has signed a one-year endorsement deal with CanolaInfo to highlight the health benefits of canola oil (THE DAILY).


Get A Free Trial To SportsBusiness Daily

Reader Comments

To post comments on this article, log in or register for a free trial.

ALSO IN THIS SECTION


A Publication of Street & Smith's Sports Group.
Use of and/or registration on any portion of this site constitutes acceptance of our User Agreement (REVISED 2009-06-23) and Privacy Policy (REVISED 2009-06-23).

© 2009 Street & Smith's Sports Group and its licensors. All rights reserved.
The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Street & Smith's Sports Group.