Lots Of Green: Celtics, Garnett Lead NBA Store Sales
Celtics F Kevin Garnett's jersey was the best-selling among all NBA players at the NBA Store in N.Y. and at NBAStore.com from the start of the season through December 31, and the Celtics had the best-selling team merchandise overall. Garnett's No. 5 jerseys have tripled in sales since he was traded from the T'Wolves last season, while Celtics team merch has seen triple-digit increases. The NBA said the NBA Store and NBAStore.com in Q4 '07 posted their strongest combined sales quarter in history, up 6.5% over the year-ago period. December '07 was the largest combined sales month ever, up 6.5% over December '06, with the Web site's sales alone up 14%. The following represents the most popular player jerseys from October 30 (Opening Day) to December 31, as well as the top-selling lines of team merchandise. Last season's rankings for the comparable period are in parentheses beside each entry (THE DAILY).
|
TOP-SELLING PLAYER JERSEYS
|
|
RK
|
PLAYER
|
TEAM
|
POSITION
|
|
1
|
Kevin Garnett (NR)
|
Celtics
|
F
|
|
2
|
Kobe Bryant (1)
|
Lakers
|
G
|
|
3
|
Allen Iverson (4) |
Nuggets |
G
|
|
4
|
LeBron James (3) |
Cavaliers |
F
|
|
5
|
Steve Nash (6) |
Suns |
G
|
|
6
|
Dwyane Wade (2) |
Heat |
G
|
|
7
|
Gilbert Arenas (8) |
Wizards |
G
|
|
8
|
Dirk Nowitzki (11) |
Mavericks |
F
|
|
9
|
Stephon Marbury (10) |
Knicks |
G
|
|
10
|
Carmelo Anthony (5) |
Nuggets |
F
|
|
11
|
Kevin Durant (N/A) |
Sonics |
F
|
|
12
|
Paul Pierce (13) |
Celtics |
F
|
|
13
|
Tracy McGrady (12) |
Rockets |
F
|
|
14
|
Dwight Howard (NR) |
Magic |
C
|
|
15
|
Chris Paul (14) |
Hornets |
G
|
|
TOP-SELLING LINES OF TEAM MERCHANDISE
|
|
RK
|
TEAM
|
|
1
|
Celtics (6)
|
|
2
|
Lakers (1)
|
|
3
|
Knicks (3) |
|
4
|
Bulls (4) |
|
5
|
Heat (2) |
|
6
|
Suns (NR) |
|
7
|
Nuggets (7) |
|
8
|
Cavaliers (5) |
|
9
|
Spurs (10) |
|
10
|
Mavericks (NR) |
|
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