SportsBusiness Daily — Sports Business Resources — your sports business news and information source. Learn More
Advanced
Home About Us Advertise With Us Marketplace/Classifieds College & University Program Subscribe/Trial My Account

Friday
April 27, 2007
Print This Issue


 
MOST VIEWED STORIES
View the top 20 stories
 
Recent Issues
Sponsorships, Advertising & Marketing

Mark It Down: Sox Create T-Shirts Around Buehrle’s No-Hitter

White Sox Offering Several T-Shirts
Around Mark Buehrle’s No-Hitter
By Rick Ellington, Staff Writer

White Sox P Mark Buehrle is scheduled to start Saturday against the Angels, his first start at U.S. Cellular Field since throwing a no-hitter there on April 18, and the team is attempting to capitalize on the accomplishment. Through their in-ballpark Majestic Custom T-shirt Shop, the White Sox have created five new T-shirts as a way to commemorate the 16th no-no in club history. Fans can buy shirts that include slogans like “I Was There: 4-18-07” and “You Can Put Nothing On The Board...Yes,” a take-off of announcer Hawk Harrelson’s distinctive home run call. The shirts are on sale exclusively at the ballpark and sell for $20 for men’s shirts, $22 for women’s styles and $18 for children sizes. White Sox Dir of PR Lou Hernandez said the team commissioned the shirts in-house partially to stave off potential unlicensed merchandise being sold outside the ballpark. Meanwhile, the cap Buehrle wore during the game and a baseball from the outing were sent to the Baseball HOF, where the items will be on display.


Get A Free Trial To SportsBusiness Daily

Reader Comments

To post comments on this article, log in or register for a free trial.

Related Stories By Company Related Stories By Sport
White Sox Shoot Down Guillen Web Site Idea
March 12, 2010 : SportsBusiness Daily

Four Cactus League Teams Boycott Event
March 3, 2010 : SportsBusiness Daily

Ozzie Guillen Defends New Twitter Use
February 25, 2010 : SportsBusiness Daily

7-Eleven Ends White Sox Sponsorship Deal
January 21, 2010 : SportsBusiness Daily

White Sox Launch Silver Chalice Ventures
October 23, 2009 : SportsBusiness Daily

Cubs Near Deal For Toyota Sign At Wrigley
March 18, 2010 : SportsBusiness Daily

Rangers React To Manager's Cocaine Use
March 18, 2010 : SportsBusiness Daily

Phillies To Cap Season-Ticket Sales
March 18, 2010 : SportsBusiness Daily

Cubs File Permit Application For Billboard
March 17, 2010 : SportsBusiness Daily

Padres Spending To Develop Young Talent
March 17, 2010 : SportsBusiness Daily

ALSO IN THIS SECTION


A Publication of Street & Smith's Sports Group.
Use of and/or registration on any portion of this site constitutes acceptance of our User Agreement (REVISED 2009-06-23) and Privacy Policy (REVISED 2009-06-23).

© 2010 Street & Smith's Sports Group and its licensors. All rights reserved.
The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Street & Smith's Sports Group.