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January 4, 2007
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Names & Faces: Ricky Rudd To Drive No. 88 Car For RYR

ESPN.com’s Marty Smith cited sources as saying the Robert Yates Racing (RYR) Snickers Ford driven by Ricky Rudd in the Nextel Cup Series will carry the No. 88 this season due to a “decision made based on a 2002 agreement between RYR and Texaco/Havoline.” Sources said that the agreement stated RYR “could keep the No. 28 when Texaco left for Chip Ganassi Racing, but that Yates would wait several years to run the number.” Sources added that Yates and Masterfoods “wanted to run the No. 28, but couldn’t reach the required agreement with Texaco to do so” (ESPN.com, 1/3).

Young Pulls Down $5.6M In
Incentives In Rookie Season
YOUNG BLOOD: In Nashville, Jim Wyatt reports Titans QB Vince Young earned $5.6M in incentives this year — $4.1M for playing more than 35% of the team’s offensive plays and $1.5M for being named the NFL Offensive Rookie of the Year. The incentives are part of the contract Young signed last year that could pay him up to $58M (Nashville TENNESSEAN, 1/4). Reebok VP/Sports & Entertainment Marketing Todd Krinsky said that the company “already had big plans for campaigns involving Young,” but some of those “will be put on the fast track now” (Nashville TENNESSEAN, 1/4).

MURRAY: ATPer Andy Murray has signed a multi-year deal with Highland Spring worth at least US$1.95M annually. The deal replaces one he had with U.K.-based juice company Robinsons (Glasgow EVENING TIMES, 12/28).

PARIS: Fila Korea signed Paris Hilton to a one-year, $1M marketing deal and will feature her in print and TV ads beginning in March (AFP, 1/4).

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